Cultural Diversity Roster

Jerry Michalski is a futurist with a practical, humanist bent. He is also a Gladwellian connector, guide and pattern finder. Since 1987, he has been helping organizations large and small navigate the turbulent changes at the messy juncture of hyperconnectivity and outdated world views.

Practically, this means delivering speeches with insights that help organizations: be authentic — and therefore more trustworthy — in a mass-media world; innovate, working with the world’s new forces, not against them; design from trust; re-imagine their relationships to those people formerly known as consumers; see where value is going as markets flip and citizens stop acting as mere consumers; and understand and leverage the effects of automation on their various stakeholders.

Through a dozen years’ experience as a leading technology industry analyst, Jerry developed his perspective. As an analyst, he helped shape technology markets and in particular introduced the Internet to investors, entrepreneurs, corporate users, civic entities and nonprofits. For example, in the June 1993 issue of Release 1.0 (then the leading tech newsletter), he wrote about online community — then an obscure concept — illustrating how much more was already happening online than commerce.

In the middle of that period, just as the Internet started warming up in the mid-90s, Jerry noticed that the word “consumer” didn’t sit right. Paying attention to that word and its implications helped him realize that we are in the early stages of making capitalism more human — and more humane. He calls this new era the “Relationship Economy,” in contrast to the fragmenting and problematic consumer mass-marketing economy.

Speeches ignite imaginations, but it is often what you do right afterward that catalyzes change. Conversations about large-scale change can be difficult, especially if they challenge long-held views or corporate taboos. Over the years, Jerry has developed facilitation skills that let him guide conversations that are safe yet deep, diving into uncomfortable waters and expanding perspectives.

In 2010, Jerry turned the Relationship Economy insights into a think-and-do tank called REX (the Relationship Economy eXpedition). REX members come from Kaiser Permanente, Deloitte, Coca-Cola, PepsiCo, the United Nations Foundation, the Institute for the Future, Intuit and many more. Together they explore the implications of this shift to a focus on relationships. In particular, how can organizations still thrive in this new world order?

Along the way, Jerry has advised numerous startups, from Pyra, which became Blogger and then got acquired by Google, to Evernote and CoTweet, which is now part of Salesforce.com.

Although he’s not in the Guinness Book of World Records, Jerry does have a clear claim to uniqueness: the world’s largest published Brain. (TheBrain is a concept-mapping application Jerry adopted on its first press tour, back in 1998.) To get a feeling for Jerry’s Brain, search for “Jerry’s Brain” in the Apple app store. Now imaging tracking everything you care about for 18 years and curating it with care, accumulating a quarter million nodes connected by nearly half a million links — all put in by hand.

Jerry earned a B.A. in Economics from the University of California at Irvine, and an M.B.A. in International Business from The Wharton School of the University of Pennsylvania. Jerry’s parents met in Bolivia; they raised him in Peru and Argentina, with a year in Berlin after that. As a result, he can deliver speeches in fluent Spanish and German, as well as English, of course — all like a local. His French is also good enough for public speaking.