
Ice T
Rapper & Actor, Law & Order: SVU
Ice-T, not only invented gangster rap, he has lived it. Ice-T is the original embodiment of LA hip-hop. Through his music, his book, The Ice Opinion, and his lecture tours of America’s prisons, high schools, and colleges (including Harvard, Berkeley, and Stanford), Ice-T has become an influential spokesman for America’s youth, regardless of color. He…
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Full Bio
Ice-T, not only invented gangster rap, he has lived it. Ice-T is the original embodiment of LA hip-hop. Through his music, his book, The Ice Opinion, and his lecture tours of America’s prisons, high schools, and colleges (including Harvard, Berkeley, and Stanford), Ice-T has become an influential spokesman for America’s youth, regardless of color.
He has been the keynote speaker at a number of Internet conventions including the 1999 College Music Journal Conference in New York, New York Music & Internet Expo in 2000, Rotterdam Film Festival in 2000, and Canadian Music Week in 2000.
Born in New Jersey, Ice-T learned the art of survival quickly. An only child whose parents died when he was very young, he became involved in Los Angeles gangs before spending four years in the army. His first break came when the producers of the film Breakin’ asked him to rap in the movie. He went on to become rap music’s original gangster, writing songs “Six in the Mornin” and “New Jack Hustler.”
Ice-T formed Rhyme Syndicate Records in 1989 and released a string of groundbreaking West Coast rap records. He subsequently formed the thrash metal band Body Count with close high school friend and guitarist Ernie C. Body Count’s 1991 self-titled debut contained the controversial single “Cop Killer.” Body Count was the most critically acclaimed act on the highly successful 1991 Lollapalooza tour, and continued to tour worldwide. Ice-T has received a Grammy Award and was also voted Best Male Rapper in Rolling Stone’s 1992 Readers’ Poll.
As his politics were grabbing headlines, Ice-T’s film and television career was taking off. The controversial personality secured roles in New Jack City, Ricochet, Trespass, and Johnny Mnemonic, all while building a flourishing television career. He has numerous independent and documentary film roles to his credit as well.
Ice-T currently stars in NBC’s Law & Order: Special Victims Unit as “Detective Finn.” This is his fourth project with executive producer Dick Wolf after the 1997-98 series Player, NBC’s Exiled: A Law & Order Movie, and several memorable guest-starring appearances on Wolf’s gritty cop series New York Undercover. On VH1’s Rap School, Ice-T taught prep school kids how to be rappers.
As an artist, his reach has crossed from music into film and television, and interactive media. He is the voice of “Madd Dogg” on one of the hottest selling games, Grand Theft Auto: San Andreas. Ice-T also plays a character in the new video game Scarface which came out the fall of 2006. As an author, his book, The Ice Opinion, was published in 1994 and has been translated into Japanese, German, French, and Italian.
Testimonials
Ernie was perfect for our Elders Conference at Little River Casino Resort in Manistee, Michigan. We will definitely be using PDA again!

LITTLE RIVER BAND OF OTTAWA INDIANS
Our speaker was great and the crowd enjoyed her! She was very engaging. Thank you again PDA for the great list of suggestions!

MEDTRONIC
Everything went great! and our speaker was wonderful! Thank you so much for all your help PDA! Looking forward to the next one.

UNIVERSITY OF MISSOURI – KANSAS CITY
I hope that this message finds you well. We had a phenomenal time with Atsuko this past Thursday. We wanted to just let you know how amazing she was. All those that were in attendance thoroughly enjoyed her and had nothing but amazing things to say about her. Thank you for working with us to make sure this happened!

BAYLOR UNIVERSITY CAMPUS
We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!

SALT LAKE COMMUNITY COLLEGE
Dear PDA Group, Thank you so much for your hard work in scheduling our speaker! From the moment we reached out to you the first time, you worked with us on all details and logistics and kept us up-to-date on the progress. Thank you for all your hard work on making our event such a success! We couldn't have done it without you and your team!

SAP COMPANY
Thank you again, Dr. Kimbrough, for a great presentation, our attendees are still talking about it!

CAMPUS LABS
Dr. Henry Lee's presentation was entertaining, insightful and wise. I, and everyone at Pfizer, especially appreciate the remarks you directed about following your passion and preparing yourself to excel. Thank you, everyone, at PDA for helping to make this happen!

PFIZER
The event was successful! I received many messages expressing how awesome, outstanding and inspiring Ms. Webb-Christburg's speech was."

DR. MARTIN LUTHER KING, JR. MEMORIAL BREAKFAST, BOSTON, MLK SPEAKER
Everything went well. Atsuko was very easy to work with and the students enjoyed her performance! Thank you again for your recommendation and I hope to work with you again in the future!

CENTRAL MICHIGAN UNIVERSITY
Dr. Novello left this morning after a very successful event on our campus! Thank you PDA Group for your help from the first phone to the last you were with us every step of the way.

GRAND VALLEY STATE UNIVERSITY
Jordan Carlos was very very entertaining! A majority of students who answered the event survey indicated they really enjoyed Jordan and definitely will bring him back!

WESTERN CAROLINA UNIVERSITY
On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can't wait to bring in more programs with PDA Group.

FERRIS STATE UNIVERSITY
It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).

WESTERN MICHIGAN UNIVERSITY
Thank you, Peter, for all your help, you'll be happy to know that the event went incredibly well! Aneesa Ferreira was by far one of the best speakers we've ever had!

FURMAN UNIVERSITY
Topics
Race in America: Two Sides of a Coin
Overcoming the Impossible
The Cultural Relevance of Rap Music & How It Shaped My Life
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