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Urs Koenig

Urs Koenig

Harness NOW Leadership to Be a Kick Ass Boss in a Complex World - Military Peacekeeping Commander, Ultra Endurance Champion

How can we break free from the familiar failures of management and leadership that can't seem to truly inspire...

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Bio

Full Bio

How can we break free from the familiar failures of management and leadership that can’t seem to truly inspire employees and teams in today’s uber competitive world? By breaking free from the tired leadership methods of the past. If anyone knows about what it takes to change course and follow the unexpected, innovative paths to high achievement, it’s Urs Koenig.

Better Leaders – Better World

NOW leadership makes a difference in our business’s bottom line. And that is very important. But maybe even more important is this: elevating our leadership to NOW can make a difference in our families and communities. It can make us better fathers, mothers, sons, daughters and siblings. And by making our communities and families a better place, we are indeed making the world a better place. And that is Urs’ passion. Making our own small contribution towards a better world.

Leadership from the racetrack to the outback.
Few keynote speakers bring the unique breadth and depth of experience in leadership that Urs can claim. After a championship career as a skier and ski coach in Switzerland, he won numerous races and set several course records as an ultra-endurance cyclist, ultra-marathoner, adventure racer, and Ironman triathlete in Europe, Australia and North America. Along the way, he served as a professor at multiple universities in Switzerland, the U.S. and Australia–and helped lead Military Peacekeeping campaigns around the globe.

Elevating Leaders from THEN to NOW
To excel as a leader in such a wide range of fields, Urs has mastered the ability to discard outdated and ineffective leadership methods of the past and embrace what works NOW, uncovering the secrets to what makes great leaders today. He brings those insights to each and every keynote address.

NOW leadership makes for better leaders, which makes for a better world!

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Topics

Topics

THE 5 SHIFTS OF THEN TO NOW LEADERSHIP: How to Energize, Engage and Empower in a Complex World
RADICAL HUMILITY: How to Be a Kick-Ass Boss and a Good Human in a Messy World

Videos

Videos

Urs Koenig | Humble Leadership Surprising Way to Win in a Complex World | Keynote Speaker | SpeakInc
Urs Koenig - Leadership Expert: "2019 Reel Urs Koenig: How to Fail Successfully"

Books

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TESTIMONIALS

CLIENT TESTIMONIALS

The American Psychological Association was thrilled to have Dr. Antonia Novello as our speaker for the 2024 APA Convention. Dr. Novello was fantastic, and her presentation was a tremendous success. Thank you, Peter, for all your hard work in making this event such a resounding success.

American Psychological Association

For our annual Native American Heritage Month celebration, PDA Group arranged for John Echohawk to join us for a virtual moderated discussion. The program was thoughtful, engaging, and highly impactful for our audience of lawyers and professional staff. We are grateful for their partnership and look forward to working with them again.

Debevoise & Plimpton LLP

We have partnered with PDA Group on multiple successful events, including our charity luncheon with Lisa Edelstein and our Women’s Philanthropy Kickoff Event featuring Allegra Goodman. Their professionalism, expertise, and commitment to excellence make them an outstanding partner. Thank you for your exceptional work and continued support.

UJA-Federation

We have received so much fantastic feedback following our virtual event. It was an absolute success, and Sylvia Fowles was excellent. Thank you again to Sylvia and the entire team for your partnership!”

U.S. Bank

Kurt Warner was spectacular—he completely wowed the audience and solidified major leadership points. He was an amazing partner, and we will be talking about this experience for years to come. We will definitely leverage the PDA team for all of our speaking needs!”

Sysco Corporation

The events over the past two years went very well — everyone had a great time with Dr. Mark Esper in 2025, and Sam Hinkie led a very engaging Q&A with our Principal, Jean Reynolds, in 2024. Thank you for working with us these last two years; your support has been instrumental to the success of our programs!

Investcorp Strategic Capital Group

It was an absolute privilege to have Dr. Sanjay Gupta as our keynote speaker for the 2026 GME Leadership Conference. He delivered an outstanding address that resonated deeply and left a lasting impression on everyone in the room. The entire planning process was seamless and collaborative. It was a pleasure working together, brainstorming suggestions, and ultimately selecting the perfect fit for our event. We couldn’t have asked for a better experience.

HCA Healthcare

We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!

Salt Lake Community College

It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).

Western Michigan University

On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can’t wait to bring in more programs with PDA Group.

Ferris State University

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