
Matthew Cossolotto
Author, Guest Speaker, PodiumPower Coach and Executive Speechwriter
Founder and president, Matthew Cossolotto, has enjoyed a multifaceted communications career that includes eight years as a congressional aide followed by senior-level speechwriting and executive communications positions at GTE, Pepsi-Cola International and MCI, where he served as speechwriter to Chairman and CEO William G. McGowan. Over the years, Matthew has developed speeches and/or coached speakers…
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Full Bio
Founder and president, Matthew Cossolotto, has enjoyed a multifaceted communications career that includes eight years as a congressional aide followed by senior-level speechwriting and executive communications positions at GTE, Pepsi-Cola International and MCI, where he served as speechwriter to Chairman and CEO William G. McGowan.
Over the years, Matthew has developed speeches and/or coached speakers for a variety of prestigious venues, including the Economic Club of Detroit, the National Press Club, Houston Forum, Cleveland City Club, SuperComm, the Microsoft CEO Summit, and the UN General Assembly.
The author of HabitForce! How to Kick the Habits of F.A.I.L.U.R.E. and Adopt the Habits of S.U.C.C.E.S.S., Matthew conducts customized “Harness Your HabitForce!” workshops and presentations for a variety of audiences, including corporations, associations, students and at-risk youth, professional and educational organizations, and community groups. His HabitForce!-based, personal change and empowerment programs focus on helping people and organizations recognize, reject and replace the patterns of thought and behavior that hold them back. He is a principal faculty member for the Transformative Leadership Summits sponsored by the Liminal Group.
In addition to his HabitForce! and Podium Power presentation skills workshops, Matthew speaks to audiences about the Shakespeare authorship mystery and about ways to reform our democracy. He is currently working on several writing projects, including a new book entitled: “There’s No Such Thing As Public Speaking”.
Testimonials
Ernie was perfect for our Elders Conference at Little River Casino Resort in Manistee, Michigan. We will definitely be using PDA again!

LITTLE RIVER BAND OF OTTAWA INDIANS
Our speaker was great and the crowd enjoyed her! She was very engaging. Thank you again PDA for the great list of suggestions!

MEDTRONIC
Everything went great! and our speaker was wonderful! Thank you so much for all your help PDA! Looking forward to the next one.

UNIVERSITY OF MISSOURI – KANSAS CITY
I hope that this message finds you well. We had a phenomenal time with Atsuko this past Thursday. We wanted to just let you know how amazing she was. All those that were in attendance thoroughly enjoyed her and had nothing but amazing things to say about her. Thank you for working with us to make sure this happened!

BAYLOR UNIVERSITY CAMPUS
We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!

SALT LAKE COMMUNITY COLLEGE
Dear PDA Group, Thank you so much for your hard work in scheduling our speaker! From the moment we reached out to you the first time, you worked with us on all details and logistics and kept us up-to-date on the progress. Thank you for all your hard work on making our event such a success! We couldn't have done it without you and your team!

SAP COMPANY
Thank you again, Dr. Kimbrough, for a great presentation, our attendees are still talking about it!

CAMPUS LABS
Dr. Henry Lee's presentation was entertaining, insightful and wise. I, and everyone at Pfizer, especially appreciate the remarks you directed about following your passion and preparing yourself to excel. Thank you, everyone, at PDA for helping to make this happen!

PFIZER
The event was successful! I received many messages expressing how awesome, outstanding and inspiring Ms. Webb-Christburg's speech was."

DR. MARTIN LUTHER KING, JR. MEMORIAL BREAKFAST, BOSTON, MLK SPEAKER
Everything went well. Atsuko was very easy to work with and the students enjoyed her performance! Thank you again for your recommendation and I hope to work with you again in the future!

CENTRAL MICHIGAN UNIVERSITY
Dr. Novello left this morning after a very successful event on our campus! Thank you PDA Group for your help from the first phone to the last you were with us every step of the way.

GRAND VALLEY STATE UNIVERSITY
Jordan Carlos was very very entertaining! A majority of students who answered the event survey indicated they really enjoyed Jordan and definitely will bring him back!

WESTERN CAROLINA UNIVERSITY
On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can't wait to bring in more programs with PDA Group.

FERRIS STATE UNIVERSITY
It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).

WESTERN MICHIGAN UNIVERSITY
Thank you, Peter, for all your help, you'll be happy to know that the event went incredibly well! Aneesa Ferreira was by far one of the best speakers we've ever had!

FURMAN UNIVERSITY
Topics
1) The Joy of Speaking: Turn Stage Fright Into Stage Delight and Speak Your Way to the Peak
Speaking to audiences is a widely recognized leadership and success skill. But far too many people — even those in leadership positions — often feel uncomfortable on the podium, hampered by some degree of trepidation, anxiety, or outright fear. The missing ingredient in most presentations is what I call “The Joy Factor.” I thought you’d want to see my recent interview with public speaking guru TJ Walker specifically about The Joy of Speaking!
2) SUCCESS Is An Inside Job: Avoid FAILURE Traps, Get on the SUCCESS Track, and Reach Your Peak Personal Potential
Built around two seven-letter acronyms — SUCCESS and FAILURE — my empowering keynote (or workshop) provides an easily remembered structure that magnifies its potential to transform behavior and produce lasting, life-changing results. I reveal how to:
- Employ “The Six Axioms of Personal Empowerment” to make lasting changes in your life.
- Follow the Three Rs (Recognize, Reject and Replace) to reprogram your HabitForce – which I call your Personal Operating System – so it works for you, not against you.
- Avoid FAILURE Traps and Get On The SUCCESS Track.
3) The Power of Making a Promise: Make A Promise. Keep Your Word. Change Your Life. Transform The World.
I recently launched the first annual “Make A Promise Day” (May 4th) and an online interview program called “What’s Your Promise?” featuring guests who share their personal stories about promises made and promises kept. (
Here are just a few high-profile examples of The Power of Making a Promise in action: Oprah Winfrey made a promise to Nelson Mandela that she would build a school for girls in South Africa. Nancy Brinker, founder of Susan G. Komen for the Cure, made a promise to her beloved sister and breast cancer victim Suzy that she would create awareness and help find a cure for breast cancer. Greg Mortensen, author of Three Cups of Tea, made a promise to build a school in rural Pakistan.
Videos
Matthew Cossolotto-HabitForce Presentation-TLSummitNYC
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