Political Analyst & Entrepreneur, Respected author CBS NEWS Political contributor and producer former dir, White house initiative on hispanic education
Since 2003, Leslie Sanchez has served as a leader in market research specializing in the women’s and Hispanic-Latino marketplace. Her career has been spent at the forefront of data-driven analysis that shifts opinion, shapes policy and aids the decision-making process for global corporate brands, universities and colleges as well as international non-profit organizations. For her…
Since 2003, Leslie Sanchez has served as a leader in market research specializing in the women’s and Hispanic-Latino marketplace. Her career has been spent at the forefront of data-driven analysis that shifts opinion, shapes policy and aids the decision-making process for global corporate brands, universities and colleges as well as international non-profit organizations.
For her work, Hispanic Business magazine called her one of the nation’s “100 Most Influential Hispanics,” and she was named “Texas Powerbroker” by the Houston Chronicle for being among the most influential Texans in Washington. She is the author of the critically-acclaimed– ‘You’re Come a Long Way, Maybe: Sarah, MIchelle, Hillary and the Shaping of the New American Woman’ and ‘Los Republicanos,’ which accurately predicted key shifts in Latino vote prior to 2008.
Leslie started her career selling P.F. Collier encyclopedias door-to-door. Once in Washington, she was appointed by President George W. Bush to serve as executive director of the White House Initiative on Hispanic Education. Under her leadership, the initiative successfully built a grassroots network of 20,000 parents, educators and students, and issued two Presidential Commission reports aimed at closing the academic achievement gap between Hispanic and non-Hispanic students.
She appears regularly on network and cable television and was an on-camera member of CNN’s 2008 award-winning election coverage team, making her one of only two Hispanic Americans hired as political contributors at major news networks, and the first at CNN. In 2012 and 2014 she signed with BBC News Worldwide as a political analyst for global coverage of the U.S. presidential and midterm elections, respectively.
Leslie earned a BA from The George Washington University and MBA from Johns Hopkins University. She served on the Board of Providence Health Foundation and currently serves on the Board of Nativity School, a high-performing inner-city school in Los Angeles.
Ernie was perfect for our Elders Conference at Little River Casino Resort in Manistee, Michigan. We will definitely be using PDA again!
LITTLE RIVER BAND OF OTTAWA INDIANS
Our speaker was great and the crowd enjoyed her! She was very engaging. Thank you again PDA for the great list of suggestions!
Everything went great! and our speaker was wonderful! Thank you so much for all your help PDA! Looking forward to the next one.
UNIVERSITY OF MISSOURI – KANSAS CITY
I hope that this message finds you well. We had a phenomenal time with Atsuko this past Thursday. We wanted to just let you know how amazing she was. All those that were in attendance thoroughly enjoyed her and had nothing but amazing things to say about her. Thank you for working with us to make sure this happened!
BAYLOR UNIVERSITY CAMPUS
We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!
SALT LAKE COMMUNITY COLLEGE
Dear PDA Group, Thank you so much for your hard work in scheduling our speaker! From the moment we reached out to you the first time, you worked with us on all details and logistics and kept us up-to-date on the progress. Thank you for all your hard work on making our event such a success! We couldn't have done it without you and your team!
Thank you again, Dr. Kimbrough, for a great presentation, our attendees are still talking about it!
Dr. Henry Lee's presentation was entertaining, insightful and wise. I, and everyone at Pfizer, especially appreciate the remarks you directed about following your passion and preparing yourself to excel. Thank you, everyone, at PDA for helping to make this happen!
The event was successful! I received many messages expressing how awesome, outstanding and inspiring Ms. Webb-Christburg's speech was."
DR. MARTIN LUTHER KING, JR. MEMORIAL BREAKFAST, BOSTON, MLK SPEAKER
Everything went well. Atsuko was very easy to work with and the students enjoyed her performance! Thank you again for your recommendation and I hope to work with you again in the future!
CENTRAL MICHIGAN UNIVERSITY
Dr. Novello left this morning after a very successful event on our campus! Thank you PDA Group for your help from the first phone to the last you were with us every step of the way.
GRAND VALLEY STATE UNIVERSITY
Jordan Carlos was very very entertaining! A majority of students who answered the event survey indicated they really enjoyed Jordan and definitely will bring him back!
WESTERN CAROLINA UNIVERSITY
On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can't wait to bring in more programs with PDA Group.
FERRIS STATE UNIVERSITY
It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).
WESTERN MICHIGAN UNIVERSITY
Thank you, Peter, for all your help, you'll be happy to know that the event went incredibly well! Aneesa Ferreira was by far one of the best speakers we've ever had!
You’ve Come a Long Way, Maybe: The Progress of Women in Politics
Drawing on lessons of her forthcoming book, Leslie Sanchez explains how the development of the post-modern women’s movement has, on both ends of the political spectrum, changed politics in America and how politics in America have changed women.
Reaching America’s Latinos
The diversity of the marketplace makes the challenge of networking effectively more difficult. Leslie, drawing from her real life experience on both sides of the desk, gives guidance on how to make and keep meaningful cross-cultural contacts instead of increasing tensions through misunderstanding.
Opportunities and Challenges in Hispanic Education
Education is not the problem, says Leslie Sanchez, it’s the solution. Nevertheless, the current system is not working for everyone, not just by failing to teach the 3 R’s but in the ways that fail to develop new generations of Americans, united in the idea of a common country and a common ethic. An educated population is a secure, prosperous and knowledgeable one that can compete effectively with China and India in the coming global marketplace.
Discover America’s True Swing Voters: Hispanics
Based on her book Los Republicanos: Why Hispanics and Republicans Need Each Other, Leslie emphasizes that Hispanics aren’t just changing America at its edges they are the new powerhouse poised to decide the nation’s political future for generations.
Poignant and often funny, Leslie Sanchez tells her personal tale of determination, luck, and a pursuit of a higher education which brought her to where she is today is a roadmap for others. Her success can be anyone’s success, she says. It’s all a matter of attitude.
Hispanics are the largest single minority group in the United States, and their numbers are expected to increase exponentially in this century alone. Leslie Sanchez teaches her audience how to reach this fast-growing segment of the US market, both what to do and what not to do to build a loyal customer base.
Why Hispanics & Republicans Need Each Other
The New America: How Economic and Demographic Changes in the West are Driving the National Conversation Since its founding, America has moved inexorably west. It is a place where borders are meant to be crossed. The drive for expansion, for discovery, to embrace new challenges that was once geographic is now demographic. The western states represent the “New America,” with all the opportunities implicit in that idea. From technology to manufacturing, from finance to entertainment, the west is driving innovation in the American ethos. Both Navarrette and Sanchez live in the west. They can speak with familiar intimacy about the trends they see, the changes they have experienced in a way that is both informative and entertaining. The west has always been more than just a place; as Hollywood has portrayed it to the world it is a state of mind. It is where political and grassroots movements begin. It is the gateway to the emerging markets of the east – China, Japan, Vietnam, Singapore, Malaysia. It’s where, particularly in the Rocky Mountain States and in the southwest, where America is growing. What happens there eventually migrates to the rest of the nation – so everyone from policymakers to business leaders needs to understand how life in this vital region of the United States is changing because that is the way the country will continue to evolve. Let Sanchez and Navarrette be your guides to the West. From where they stand, they can look far into the distance and see clearly what is over the horizon. Through this interesting and informative on-stage interview program, they look forward to sharing their vision with you.
Latino support for GOP remains steady despite Trump's hard-line stance on immigration
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