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Julie Williamson

Julie Williamson

Chief Growth Enabler for Karrikins Group speaker and an Author

Vice President of Strategy + Research for Karrikins Group, Julie Williamson has worked around the world

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Bio

Full Bio

Vice President of Strategy + Research for Karrikins Group, Julie Williamson has worked around the world with some of the largest companies, helping them set and execute on strategy and transformation. At the same time, she has worked with small, local organizations (for-profit, non-profit, and government) to drive success as they seek to grow their revenue and their impact on their communities.

Julie is an educator and a professional, teaching undergraduate and graduate-level courses on organizational strategy, behavior, and change, and helping students connect the theoretical concepts to real-world applications. Her work with knowledge management and leadership development has been put to the test with Fortune 100 companies and stands well outside of the classroom.

Her work with Peter Sheahan on the recently released book MATTER: Create more value, move beyond the competition, and become the obvious choice highlights Julie’s commitment to working with clients to find and deliver on opportunities for growth and development.

Julie has worked in many industries, including telecom and cable, health care, utilities, financial services, and CPG. In consulting, Julie is particularly interested in working with clients on customer to brand and employee to brand connections and engagement, and building strategies focused on growth

As a speaker and an author, Julie focuses on several key areas, including:

Creating culture with intention, for example, a culture of innovation
Building organizations that Matter, and that consistently are the obvious choice for their customers, employees, and communities
Developing organizational resiliency, where employees cannot just survive but thrive in turbulent times
Pushing leaders to set, design, and communicate strategies for achieving growth goals, and then articulating that in effective ways
Finding and giving voice to what’s “really happening” as a company sets a new strategic goal

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Topics

Topics

Building Generative Organizations – Driving Impact and Innovation
Finding YOUR Edge of Disruption
Generative Leadership – Thriving in Turbulent Times

Videos

Videos

Reimagining Public Space | Julie Williamson | TEDxUniversityofGlasgow
Julie Williamson - Building Generative Organizations

Books

MATTER
MATTER

News

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TESTIMONIALS

CLIENT TESTIMONIALS

The American Psychological Association was thrilled to have Dr. Antonia Novello as our speaker for the 2024 APA Convention. Dr. Novello was fantastic, and her presentation was a tremendous success. Thank you, Peter, for all your hard work in making this event such a resounding success.

American Psychological Association

For our annual Native American Heritage Month celebration, PDA Group arranged for John Echohawk to join us for a virtual moderated discussion. The program was thoughtful, engaging, and highly impactful for our audience of lawyers and professional staff. We are grateful for their partnership and look forward to working with them again.

Debevoise & Plimpton LLP

We have partnered with PDA Group on multiple successful events, including our charity luncheon with Lisa Edelstein and our Women’s Philanthropy Kickoff Event featuring Allegra Goodman. Their professionalism, expertise, and commitment to excellence make them an outstanding partner. Thank you for your exceptional work and continued support.

UJA-Federation

We have received so much fantastic feedback following our virtual event. It was an absolute success, and Sylvia Fowles was excellent. Thank you again to Sylvia and the entire team for your partnership!”

U.S. Bank

Kurt Warner was spectacular—he completely wowed the audience and solidified major leadership points. He was an amazing partner, and we will be talking about this experience for years to come. We will definitely leverage the PDA team for all of our speaking needs!”

Sysco Corporation

The events over the past two years went very well — everyone had a great time with Dr. Mark Esper in 2025, and Sam Hinkie led a very engaging Q&A with our Principal, Jean Reynolds, in 2024. Thank you for working with us these last two years; your support has been instrumental to the success of our programs!

Investcorp Strategic Capital Group

It was an absolute privilege to have Dr. Sanjay Gupta as our keynote speaker for the 2026 GME Leadership Conference. He delivered an outstanding address that resonated deeply and left a lasting impression on everyone in the room. The entire planning process was seamless and collaborative. It was a pleasure working together, brainstorming suggestions, and ultimately selecting the perfect fit for our event. We couldn’t have asked for a better experience.

HCA Healthcare

We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!

Salt Lake Community College

It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).

Western Michigan University

On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can’t wait to bring in more programs with PDA Group.

Ferris State University

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