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Jonathan Mildenhall

Jonathan Mildenhall

Co-Founder and CEO of TwentyFirstCenturyBrand, Former CMO of Airbnb

Jonathan Mildenhall has been recognized as a global leader in branding, marketing and commercial creativity for three decades.

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Having spent 15 years in London working on brands like Audi, Playstation and Smirnoff, Jonathan moved to the US in 2006 to lead the creative fortunes of The Coca-Cola Company. During his eight years there Coca-Cola enjoyed unprecedented creatively driven commercial growth. In 2014 Jonathan moved to San Francisco to join Airbnb as the company’s CMO and in just four years, Airbnb grew from challenger brand status to arguably the world’s most influential (and valuable) travel brand. In 2018 Jonathan launched his own marketing consultancy, TwentyFirstCenturyBrand. The company now has two offices (London and San Francisco) and has served many companies including Pinterest, Uber, Peloton, WeWork, Nextdoor and Mars. TwentyFirstCenturyBrand is rapidly becoming the go to company for 21st century companies looking to define and invest in their brand or 20th century companies looking for radical marketing transformation. Via the ‘Four Pillar’ model Jonathan and his team are helping redefine what it takes to build the most influential brands of our time.

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Topics

Topics

Brand Building in the 21st Century

Marketing Through Crisis

The Power Of Purpose

The Business Case For Creativity

Building The World’s First Community-Driven Super Brand

Videos

Videos

The Power of Purpose: Jonathan Mildenhall, Airbnb CMO
Jonathan Mildenhall: from Coca-Cola to Airbnb

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