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Jerry Greenfield | PDA Speakers

Jerry Greenfield

Co-founder of Ben & Jerry's Homemade, Inc.

Bringing his business acumen and passion for creative and responsible business practices to life at the podium, Greenfield‘s presentation delivers an inspiring tribute to America’s entrepreneurial spirit, full of anecdotes and radical business philosophy.

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Jerry Greenfield and his long-time friend and business partner Ben Cohen are the men behind one of the most talked-about and least conventional success stories in American business. Co-founder of Ben & Jerry’s Homemade, Inc., Greenfield has helped to build a store front venture into an ice cream and business phenomenon by making social responsibility and creative management strengths, rather than weaknesses.

With his best seller, Ben & Jerry’s Double-Dip: How to Run a Values-Led Business and Make Money Too (co-authored with Cohen), Greenfield created both a nuts-and-bolts guidebook to the promise and pitfalls of “values-led” business, and an inspiring wake-up call about the growing international influence of the “socially conscious” or “mission driven” corporation.

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    Topics

    An Evening of Entrepreneurial Spirit, Social Responsibility, and Radical Business Philosophy

    Videos

    Jerry Greenfield, Ben & Jerry's - The Key Ingredients of Success

    Jerry Greenfield's Keynote Presentation

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