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Deb Shaw

Deb Shaw

Igniting Leaders & Driving Performance; Fortune 50 Trusted Advisor; Former SVP, Chief Global Diversity & Engagement, PepsiCo; Creator of the New Realm of Mastery

Today's challenge for many organizations is about transformational leadership. Do your leaders have the capacity to help people see beyond what limits them, to help them see beyond their current constraints in a way where they are paving a path for their best level of performance? This is an entirely new area of prowess that Fortune 50 Trusted Advisor and former SVP, Chief of Global Diversity & Engagement officer at PepsiCo calls the New Realm of Mastery. This level of leadership is about ...

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Bio

Full Bio

Today’s challenge for many organizations is about transformational leadership. Do your leaders have the capacity to help people see beyond what limits them, to help them see beyond their current constraints in a way where they are paving a path for their best level of performance? This is an entirely new area of prowess that Fortune 50 Trusted Advisor and former SVP, Chief of Global Diversity & Engagement officer at PepsiCo calls the New Realm of Mastery. This level of leadership is about addressing people’s commitments, their goals and what they value most in their own lives in a way that helps transform them into self-starters, risk takers and people who know how to find their voice and path even in the most challenging times. As Deb shares with global leadership audiences, the best leaders help people learn how to motivate themselves in times of uncertainty and challenge. Deb helps leaders and organizations elevate to new heights by sharing the strategies of the New Realm of Mastery, which former Chairman of PepsiCo Indra Nooyi praised as follows, “Deborah is a leading and powerful voice who founded PepsiCo’s transformational leadership program and took our company-wide conversation about diversity from one focused on inclusion to a broader dialogue about the engagement of all employees with each other and with the diverse world around us.”

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Topics

Topics

The New Realm of Mastery: Shaping A Culture that Elevates Performance

Videos

Videos

2022 Stroke Hero Awards: Survivor Hero – Deb Shaw
Speaker Demo Reel | Deb Shaw

Books

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News

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TESTIMONIALS

CLIENT TESTIMONIALS

The American Psychological Association was thrilled to have Dr. Antonia Novello as our speaker for the 2024 APA Convention. Dr. Novello was fantastic, and her presentation was a tremendous success. Thank you, Peter, for all your hard work in making this event such a resounding success.

American Psychological Association

For our annual Native American Heritage Month celebration, PDA Group arranged for John Echohawk to join us for a virtual moderated discussion. The program was thoughtful, engaging, and highly impactful for our audience of lawyers and professional staff. We are grateful for their partnership and look forward to working with them again.

Debevoise & Plimpton LLP

We have partnered with PDA Group on multiple successful events, including our charity luncheon with Lisa Edelstein and our Women’s Philanthropy Kickoff Event featuring Allegra Goodman. Their professionalism, expertise, and commitment to excellence make them an outstanding partner. Thank you for your exceptional work and continued support.

UJA-Federation

We have received so much fantastic feedback following our virtual event. It was an absolute success, and Sylvia Fowles was excellent. Thank you again to Sylvia and the entire team for your partnership!”

U.S. Bank

Kurt Warner was spectacular—he completely wowed the audience and solidified major leadership points. He was an amazing partner, and we will be talking about this experience for years to come. We will definitely leverage the PDA team for all of our speaking needs!”

Sysco Corporation

The events over the past two years went very well — everyone had a great time with Dr. Mark Esper in 2025, and Sam Hinkie led a very engaging Q&A with our Principal, Jean Reynolds, in 2024. Thank you for working with us these last two years; your support has been instrumental to the success of our programs!

Investcorp Strategic Capital Group

It was an absolute privilege to have Dr. Sanjay Gupta as our keynote speaker for the 2026 GME Leadership Conference. He delivered an outstanding address that resonated deeply and left a lasting impression on everyone in the room. The entire planning process was seamless and collaborative. It was a pleasure working together, brainstorming suggestions, and ultimately selecting the perfect fit for our event. We couldn’t have asked for a better experience.

HCA Healthcare

We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!

Salt Lake Community College

It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).

Western Michigan University

On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can’t wait to bring in more programs with PDA Group.

Ferris State University

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