Cheryl Martin
Former Moderator of Lead Story on the BET Network and Author
Whether it’s on television, radio, before audiences, or one-on-one, Cheryl Martin is passionate about being an effective communicator. During this exciting season of life, Cheryl’s desire is to cultivate every dream God has placed in her heart. This commitment led her to walk away from a successful full-time career in broadcast journalism as a news…
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Full Bio
Whether it’s on television, radio, before audiences, or one-on-one, Cheryl Martin is passionate about being an effective communicator. During this exciting season of life, Cheryl’s desire is to cultivate every dream God has placed in her heart. This commitment led her to walk away from a successful full-time career in broadcast journalism as a news anchor and moderator with BET, the national cable network.
Since then, she’s become an author, communications coach, and a popular speaker for churches, colleges, corporations, community and government institutions.
Whether it’s in person, on radio or television, audiences experience Cheryl using the ABCs of Accuracy, Boldness, and Clarity, mixed with humor in her presentations. She continues to draw upon her skills and professionalism when she’s hired for freelance broadcast opportunities, media consulting, or emceeing events.
Cheryl is the host of the weekly radio broadcast Excellent Living. Each program is designed to enrich, empower, and encourage listeners with practical and relevant principles for making wise choices and living with purpose.
Knowledge is power. Cheryl believes if you’ve acquired wisdom for skillful living, you should share it. She did just that when she penned the popular book, 1st Class Single, a reliable roadmap for singles to date and wait God’s way.
Cheryl’s background includes a BS in Radio-Television and a Master’s degree in Broadcast Journalism from Northwestern University. She has interviewed President Bill Clinton, General Colin Powell, and Secretary of State Condolezza Rice.
She was among the first alumni inducted into the School of Journalism’s Hall of Achievement for excellence in journalism.
Testimonials
Ernie was perfect for our Elders Conference at Little River Casino Resort in Manistee, Michigan. We will definitely be using PDA again!
LITTLE RIVER BAND OF OTTAWA INDIANS
Our speaker was great and the crowd enjoyed her! She was very engaging. Thank you again PDA for the great list of suggestions!
MEDTRONIC
Everything went great! and our speaker was wonderful! Thank you so much for all your help PDA! Looking forward to the next one.
UNIVERSITY OF MISSOURI – KANSAS CITY
I hope that this message finds you well. We had a phenomenal time with Atsuko this past Thursday. We wanted to just let you know how amazing she was. All those that were in attendance thoroughly enjoyed her and had nothing but amazing things to say about her. Thank you for working with us to make sure this happened!
BAYLOR UNIVERSITY CAMPUS
We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!
SALT LAKE COMMUNITY COLLEGE
Dear PDA Group, Thank you so much for your hard work in scheduling our speaker! From the moment we reached out to you the first time, you worked with us on all details and logistics and kept us up-to-date on the progress. Thank you for all your hard work on making our event such a success! We couldn't have done it without you and your team!
SAP COMPANY
Thank you again, Dr. Kimbrough, for a great presentation, our attendees are still talking about it!
CAMPUS LABS
Dr. Henry Lee's presentation was entertaining, insightful and wise. I, and everyone at Pfizer, especially appreciate the remarks you directed about following your passion and preparing yourself to excel. Thank you, everyone, at PDA for helping to make this happen!
PFIZER
The event was successful! I received many messages expressing how awesome, outstanding and inspiring Ms. Webb-Christburg's speech was."
DR. MARTIN LUTHER KING, JR. MEMORIAL BREAKFAST, BOSTON, MLK SPEAKER
Everything went well. Atsuko was very easy to work with and the students enjoyed her performance! Thank you again for your recommendation and I hope to work with you again in the future!
CENTRAL MICHIGAN UNIVERSITY
Dr. Novello left this morning after a very successful event on our campus! Thank you PDA Group for your help from the first phone to the last you were with us every step of the way.
GRAND VALLEY STATE UNIVERSITY
Jordan Carlos was very very entertaining! A majority of students who answered the event survey indicated they really enjoyed Jordan and definitely will bring him back!
WESTERN CAROLINA UNIVERSITY
On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can't wait to bring in more programs with PDA Group.
FERRIS STATE UNIVERSITY
It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).
WESTERN MICHIGAN UNIVERSITY
Thank you, Peter, for all your help, you'll be happy to know that the event went incredibly well! Aneesa Ferreira was by far one of the best speakers we've ever had!
FURMAN UNIVERSITY
Topics
Cheryl considers it a privilege to speak whenever she is given the opportunity. Her presentations inspire and empower audiences in a practical and relevant way. She has discovered a common theme: people thrive with a dose of encouragement and seek tools and strategies for fully becoming their personal best.
Cheryl customizes her talks for each audience and is passionate about delivering life changing principles that assist in achieving the desired outcomes. She is flexible to deliver her messaging for keynotes, workshops, seminars, training programs, or retreats.
She speaks in various settings: corporate, college, church, women’s conferences, singles and youth events, and training sessions.
Topics include Becoming Distinctly You, 1st Class Single, living with purpose, building strong relationships, proactive steps to success, making wise choices, sterling customer service, effective communication, and media training. Whether it’s before thousands or in an intimate setting, Cheryl brings a presentation that is thoughtful, transparent, enriching, engaging, and relevant. She enjoys uniquely crafting talks based on your organization’s goals and format.
Videos
Cheryl Martin
Cheryl Martin - The Needy Single Woman
News
Testimonials
Cheryl encouraged students to reach their full potential by challenging them with examples from her own academic and professional experience. She offered them an inspiring and attainable model of someone who has ‘made it’…
Lincoln University Lincoln, PA
Your presentation followed such a logical development of ideas and in such an entertaining way. You taught and entertained at the same time. This is quite a gift. As you spoke you had everyone just hanging on the edge of their seats. I just kept thinking, ‘Boy, she is doing exactly what she is supposed to be doing’.
Conference attendee
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