
Bo Jackson
Only Athlete Named an All-Star in Both NFL and MLB All-Star Teams; Heisman Trophy Winner at Auburn
Bo Jackson received the Heisman Trophy, which is awarded to the nation’s most outstanding football player. As Auburn’s all-time leading rusher and scorer, Jackson is a two-time All-American and three-time All-SEC selection. He rushed for 4,303 yards and scored 45 touchdowns in his unprecedented Auburn career, and he is a three-time Auburn MVP. In addition…
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Full Bio
Bo Jackson received the Heisman Trophy, which is awarded to the nation’s most outstanding football player. As Auburn’s all-time leading rusher and scorer, Jackson is a two-time All-American and three-time All-SEC selection.
He rushed for 4,303 yards and scored 45 touchdowns in his unprecedented Auburn career, and he is a three-time Auburn MVP. In addition to his domination on the football field, Jackson also had enough talent and energy to letter in both baseball and track at Auburn.
In 1986, both Major League Baseball’s Kansas City Royals and the National Football League’s Tampa Bay Buccaneers drafted Jackson, and he chose the Royals since the Buccaneers didn’t want him to play baseball concurrently. He still loved football, however, so he joined the NFL’s Los Angeles Raiders in 1987 with the understanding that he could continue playing baseball.
Not surprisingly, Jackson earned many accolades as a professional athlete, including being named MLB All-Star Game MVP in 1989 and NFL All-Pro Selection in 1990. A serious hip injury forced him to retire from professional football in 1990, but he signed with MLB’s Chicago White Sox and continued to play baseball until 1995. Jackson’s legendary athletic prowess led to a Nike marketing campaign featuring the well-known “Bo Knows” advertisements.
After his professional baseball retirement, Bo immediately returned to Auburn and earned his degree in family and child development from the College of Human Sciences in 1995. By doing this, he honored a promise he made to his mother before she died of cancer in 1992.
Jackson was inducted into the Alabama Sports Hall of Fame in 1996 and the College Football Hall of Fame in 1998. His business accomplishments include serving as president of his company, Bo Jackson Enterprises, Inc.; CEO of Bo Jackson Elite Sports; and director of Burr Ridge Bank and Trust in Chicago. In addition, he has devoted time to several charities, specifically those involving children.
Jackson resides in Chicago with his wife, Linda, who received her doctorate in psychology from Auburn in 1992. They have three children.
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LITTLE RIVER BAND OF OTTAWA INDIANS
Our speaker was great and the crowd enjoyed her! She was very engaging. Thank you again PDA for the great list of suggestions!

MEDTRONIC
Everything went great! and our speaker was wonderful! Thank you so much for all your help PDA! Looking forward to the next one.

UNIVERSITY OF MISSOURI – KANSAS CITY
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BAYLOR UNIVERSITY CAMPUS
We had a fantastic day with Inge! She was very engaging with all those that attended. Her personal stories about the holocaust were very special and we were moved that she was willing to share them with everyone. Thank you again, PDA for all your hard work and dedication to make this program such a success!

SALT LAKE COMMUNITY COLLEGE
Dear PDA Group, Thank you so much for your hard work in scheduling our speaker! From the moment we reached out to you the first time, you worked with us on all details and logistics and kept us up-to-date on the progress. Thank you for all your hard work on making our event such a success! We couldn't have done it without you and your team!

SAP COMPANY
Thank you again, Dr. Kimbrough, for a great presentation, our attendees are still talking about it!

CAMPUS LABS
Dr. Henry Lee's presentation was entertaining, insightful and wise. I, and everyone at Pfizer, especially appreciate the remarks you directed about following your passion and preparing yourself to excel. Thank you, everyone, at PDA for helping to make this happen!

PFIZER
The event was successful! I received many messages expressing how awesome, outstanding and inspiring Ms. Webb-Christburg's speech was."

DR. MARTIN LUTHER KING, JR. MEMORIAL BREAKFAST, BOSTON, MLK SPEAKER
Everything went well. Atsuko was very easy to work with and the students enjoyed her performance! Thank you again for your recommendation and I hope to work with you again in the future!

CENTRAL MICHIGAN UNIVERSITY
Dr. Novello left this morning after a very successful event on our campus! Thank you PDA Group for your help from the first phone to the last you were with us every step of the way.

GRAND VALLEY STATE UNIVERSITY
Jordan Carlos was very very entertaining! A majority of students who answered the event survey indicated they really enjoyed Jordan and definitely will bring him back!

WESTERN CAROLINA UNIVERSITY
On behalf of myself and my organization Entertainment Unlimited the Campus Programming Board of Ferris State University, we thank you PDA and Dan for a successful event!! Dan was magnificent! Students really enjoyed the presentation. I know I did. Can't wait to bring in more programs with PDA Group.

FERRIS STATE UNIVERSITY
It was a great pleasure to work with PDA Group! The communication was always prompt, friendly and helpful. We loved the speakers and events we booked through Mr. Peter Walker (PDA Group).

WESTERN MICHIGAN UNIVERSITY
Thank you, Peter, for all your help, you'll be happy to know that the event went incredibly well! Aneesa Ferreira was by far one of the best speakers we've ever had!

FURMAN UNIVERSITY
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