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Wally Amos Founder of 'Famous Amos' Cookies

Wally Amos, Founder of 'Famous Amos' Cookies

As the father of the gourmet chocolate chip cookie industry Wally Amos is a household name, first as founder of Famous Amos Cookies in 1975 and now the Uncle Noname Cookie Company. His fame is grounded in quality, substance, and a unique positive mental attitude. A nationally sought-after inspirational author and lecturer, Wally is also a televis...    

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As the father of the gourmet chocolate chip cookie industry Wally Amos is a household name, first as founder of Famous Amos Cookies in 1975 and now the Uncle Noname Cookie Company. His fame is grounded in quality, substance, and a unique positive mental attitude.

A nationally sought-after inspirational author and lecturer, Wally is also a television host on PBS. He has received the Horatio Alger Award and the President's Award for Entrepreneurial Excellence. In addition, he has used his fame to support educational causes.

Since 1979 Wally has been National Spokesman for Literacy Volunteers of America. He is also a Board Member of the National Center for Family Literacy and Communities in Schools.

He is the author of The Famous Amos Story, The Face That Launched A Thousand Chips, The Power In You, Ten Secret Ingredients To Inner Strength, which is a hopeful, inspirational book sharing Wally's philosophy and life experiences and his most recent book, Watermelon Magic: Seeds of Wisdom, Slice of Life, where he uses watermelon as a metaphor for life, sharing his personal path to wisdom, humor, joy and a positive outlook on life.


  • Cookie man Wally Amos returns to the kitchen!

  • Watermelon Credo

Wally’s Watermelon Credo has become the guide by which he lives his life. He will share how the alphabets of Watermelon help him remember that What he believes creates his belief system – the basis for everything that happens in his life.  He will share how Attitude has become the map that helps him navigate through all his life experiences.  He will use children’s books to demonstrate how to be a better Team player.  He will share personal examples why Enthusiasm really is the wellspring of life and how Respecting others will help build your own self-esteem.  He will tell why Making commitments, saying, “I will,” will get much better results than saying, I’ll try.”  He will show how to make Every day of your life a fun day.  He will talk about why Love is the Answer and he will prove that the only way you can live life is One day at a time and that it truly is beneficial to absolutely Never, Never ever give up.  After hearing Wally you will have no choice but to BE POSITIVE REGARDLESS.

  • The Power In You

The Power In You is designed to demonstrate that life is an inside job. Using his personal experiences, Wally explores the power in words, faith, enthusiasm, giving, attitude, love and other positive aspects of life to help the audience connect with their inner power. Throughout the years that he has been speaking, The Power In You has proven to be an excellent vehicle for building self-esteem and confidence.

  • Relationships Are Partnerships

Drawing from his own relationships, both personal and business, Wally shares how organizations can achieve clearer communications, harmony and a sense of belonging for all employees. Because of his years of varied experiences and careers, plus his warm, personal and sincere delivery, he is qualified to show the advantages of teamwork. Wally shares his successes and his failures, which can act as a mirror to benefit your organization. When you strengthen your relationships and partnerships, you strengthen your organization.

  • A Recipe for a Successful Life

What are the ingredients that have made Mr. Amos a success? Focus, Teamwork, Follow Through, Balance. An enlightening experience where the audience will explore their own belief system and evaluate their own values. A super charged speech for anyone or any company ready to turn their lives/career/corporation around. By the way, you have to book Wally to get the rest of the recipe.

  • Seeds of Wisdom, Slices of Life

Hawaii’s beloved “Cookie Man” focuses on helping people to shed the cultural stereotypes and myths that often cloud their decisions and misdirect their actions. Emphasis is placed on getting in touch with the truth of who we are now versus what we’ve been in the past. Participants will realize that each of us creates our own belief system and will learn how to transform the negative beliefs they may have into positive ones while simultaneously unlocking their inner power.

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  • Dr. Jean Nidetch Founder, Weight Watchers,Chairperson, Mayor's Prayer Breakfast
    You are sensational! My phone has been ringing off the hook with appreciation from my friends here in Las Vegas who had the privilege and pleasure to hear you speak at the Mayor's Prayer Breakfast last week. I am delighted to add my name to the list of your admirers, and would like to tell you that there would be no problem to form a Wally Amos Fan Club here in Las Vegas.

    Jeannine VanEssen, Vice President Grand Rapids Chamber of Commerce
    The audience loved your talk, which was most appropriate for our celebration of entrepreneurship. You inspired and encouraged them to pursue their visions and goals. I personally appreciate your cooperation and graciousness, especially with the hectic schedule we had planned for you. I hope you enjoyed your time with us as much as we enjoyed getting to know you.

    David J. Burch National Screw Machine Products Association
    I heard so many positive comments about the inspirational message you delivered. In particular, our attendees were impressed by the spirit and closeness you imparted to the group. Yours is a message which needs to be heard more and more frequently and we count ourselves fortunate that you were able to join us. I know it makes my job as a meeting planner that much easier knowing I can count on speakers such as yourself to help make my meetings a success.

    Cam Lemmon, Director Entrepreneurs' Association of Diablo Valley
    Everyone enjoyed the opportunity to hear from someone "Famous" and to learn how you built your business - the successes and the lessons learned along the way. We all enjoyed your program and spending time talking with you afterwards. The down to earth and open sharing from your heart sets you apart from the masses of other authors and public speakers.

    Beverly Miller, Vice President Literacy Volunteers of America, Inc.
    Once again, you added an element to the conference that no one else could possibly duplicate. There is something about you, Wally, that makes people feel good just having you in the room with them, and you shared yourself so generously with all of us at the LVA conference that we all felt good.

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